In an era defined by rapid technological advancements, women entrepreneurs often encounter unique challenges hindering their full participation in the digital economy. Recognizing this pressing issue, the Asian and Pacific Training Centre for Information and Communication Technology for Development (APCICT) organized the Annual Digital Leaders Programme with a keen focus on empowering women entrepreneurs through digital transformation. Held in Icheon, Republic of Korea, this year's program aimed to provide practical support and strategic insights to promote women's entrepreneurship in the region.
Among the distinguished panelists at the conference was Pramila Acharya Rijal, President of the South Asian Women Development Forum (SAWDF). Her presence underscored her unwavering commitment to advancing women's economic empowerment in Nepal and beyond. As a representative of Nepal, she brought to the forefront the unique challenges faced by women entrepreneurs in accessing and leveraging digital technologies for business growth.
Ms. Rijal shed light on the stark reality of women entrepreneurship in Nepal, where despite constituting half of the population, only one-third of businesses are owned by women. Traditional gender roles, cultural norms, and limited access to resources pose significant hurdles for aspiring women entrepreneurs. Moreover, transitioning from the informal to the formal sector remains a formidable challenge. She emphasized the need for a collaborative approach involving government, non-profit organizations, the private sector, and civil society. Strategic initiatives such as innovative financing schemes and inclusive policies can create an enabling environment for women entrepreneurs. Digital tools and platforms play a crucial role in leveling the playing field by providing access to information, markets, and finance.
Digital technologies have revolutionized the way businesses operate, and Ms. Pramila mentioned that SAWDF has capitalized on this trend to empower women entrepreneurs. Through initiatives like the "E-commerce and Digital Marketing for Women Entrepreneurs" training program, SAWDF equips women with the necessary skills and resources to thrive in the digital age. These efforts have led to significant strides in business diversification and online presence.
Pramila Acharya Rijal's advocacy underscores the transformative power of technology in empowering women entrepreneurs. By addressing the systemic barriers and equipping women with the necessary skills and support, we can create a more inclusive and equitable entrepreneurial ecosystem where women thrive and contribute significantly to economic growth and prosperity.
